5 Technology Considerations To Factor-in While Developing Live Online Games
Live online games have been popular for quite some time. But the real explosion came during the pandemic when people increasingly played live online games to keep themselves engaged. Needless to say, the industry passed the test with flying colors. Comcast reported a 50%-80% increase in total gaming downloads, while gaming platforms such as Twitch, YouTube gaming, and Facebook gaming showed up to a 20% increase in usage hours. Companies like Nintendo and Tencent saw a boost in sales in the first quarter itself.
And the popularity will not be short-lived. Trends show that the global penetration of smartphones and fast internet connectivity will only increase the popularity of online games further. In fact, last year, GlobalData predicted the gaming market to grow into a $300 billion industry in 2025.
This is good news for game development companies as they can leverage this opportunity to create and innovate games to engage users.
However, there are a few technology considerations that they must factor in, before developing a live online game.
5 Technology Considerations For Developing Live Online Games
- Data Management :
Imagine playing a game that is very intuitive, but that loads slowly. The chances are that the user will lose interest or quit the game mid-way. Games consume anywhere between 100 MB to even 105 GB of data depending upon the resolution and the quality of the images and sound. To ensure an uninterrupted experience, developers must ensure that their servers are functioning at an optimum level. Building smart architecture and investing in dedicated game servers can help to reduce latency despite heavy player traffic. Architecture optimizes data flows to the extent possible. Dedicated servers will work 24/7/365, can handle heavy traffic, and better turnaround time for fixing issues. While choosing a server, ensure that it is scalable enough to bear data overload and takes regular backups of the data.
It’s important to find the right hosting servcie provider to host the game servers. While choosing the right cloud hosting provider, compare the options based on factors like storage capacity, the support they provide, their pricing options, and reviews from peers. Most importantly, ensure that the hosting provider offers DDoS protection as online games are susceptible to DDoS attacks. We would also recommend choosing a provider who offers server location closer to the player’s jurisdiction and who offers regular maintenance support. The objective is to ensure that there are no unplanned downtimes or latency due to hosting services.
An online game can generate 50 Tb of data per day. Social games generate 150 Gb of data every day. These are not just numbers; these are opportunities that should be capitalized to improve games and player experience. One way to do so is by harnessing the power of data analytics. Take Farmville, for instance. In its heyday, the game became immensely popular because its makers monitored user behavior to see how they could improve the game. Data analytics also enables gaming companies to understand who could potentially convert into a paid user and optimize their experience to prompt them to make an in-app purchase. Integrate descriptive analytics, predictive analytics, quantitative analytics, etc. to observe, measure, predict and improve the gaming experience for the users.
Hack attacks and data theft is not new for online gamers. Online games are susceptible to hacking, theft of user account information, and DDoS attacks. The only way to address it is by strengthening the security of the gaming environment. PwCadvises three phases of cybersecurity.
Create a strategy to secure the gaming environment without compromising on business growth.
Transform technologies and processes to create a safe environment for players.
And predict and respond to attacks before they occur.
Taking a risk-based approach can help game developers create secure games. They can choose from various risk management tools to quickly detect frauds and prevent potential threats without resulting in downtime.
- Payment gateway:
It’s all about revenue. Considering that most players use mobile phones rather than consoles and computers to play games, find ways to establish easy and secure payment gateways. This will enable players to make in-app purchases on-the-go. While choosing a payment gateway, look carefully into its payment workflow. Ensure that it fits seamlessly with the gaming app or website. Also, check if the payment gateway provider focuses on fraud detection. This will help in stopping any malicious payment activities. Be clear about the support that would be offered, the service and fee agreement, and its payment model before choosing the right gateway provider.
We hope these tips will help gaming companies understand what it takes to build a safe and user-focused game. Technical management is as important as building the UX and the UI for the game. However, it is a complex exercise that requires specific skills and knowledge. That’s where playvegas88 comes to rescue. We are a one-stop end-to-end solution provider for gaming operators. We empower iGaming companies with tools and solutions so they can focus on building seamless and innovative games for their users without worrying about the technical nitty-gritty. That’s up to us.